Today's signal looks at "trickle down" culture - and how "normals" are now having their weddings sponsored by corporates in the metaverse, similar to how celebrities have (cynically? or smartly?) sold the rights to their nuptials to media and brands.
How do you feel about sponsored intimate moments?
Do you see any (non cynical) opportunities for your business to sponsor or subsidise regular life? (Or use your consumers as living billboards)?
What are your thoughts on virtual intimacy? (Can we replace the real thing with simulated alternatives?)
Let me know.
Read more:
Sponsored metaverse wedding : https://events.decentraland.org/event/?id=bacf6081-db0d-46d0-aed4-428970de3d88
I mean, it’s not Dolce or Gabbana, but free Taco Bell is nothing to sneeze at : https://www.dailymail.co.uk/tvshowbiz/article-10842035/Kourtney-Kardashian-Travis-Barkers-wedding-sponsored-Dolce-Gabbana-deal-worth-millions.html
Pricing the invaluable : https://whatthefuturenow.com/2023/03/16/the-herasy-of-pricing-that-which-is-invaluable/
Digital identities : https://www.fluxtrends.com/digital-identities/
Happily-Ever-After-Meals